How VGO works
VGO is an open action loop. The fictional walkthrough below shows how a team responds when a generative system states an obsolete product capability. It does not claim that any before/after observation proves causation.
Scenario: In a pre-stated buying-intent question, a generative answer describes a product capability the brand no longer offers.
1. Diagnose
Input:User intent scenario, full answer text, citations, surface, time and conditions; current first-party facts.
Action:Compare the machine statement with verified brand facts and note gaps, uncertainty and possible harm.
Output:A recorded perception gap with evidence and limits.
2. Decide
Input:Gap record, user value, expected usefulness, cost, risk and feasibility.
Action:Prioritize the issue, assign an owner and set a review point.
Output:A prioritized action with rationale and constraints.
3. Act
Input:Owned facts, related content and legitimate external corroboration paths.
Action:Update maintainable first-party sources and seek independent correction where appropriate.
Output:Published changes with owners and review conditions.
4. Verify
Input:Comparable question, surface and conditions; raw and contrary evidence.
Action:Retest under comparable conditions and check factual correctness and provenance.
Output:Comparable observations that separate change from outcome claims.
5. Learn
Input:Actions, results, failures and remaining limits.
Action:Keep reusable facts, evidence and decision records; revise priorities for the next cycle.
Output:Updated owned assets and learning for continuous improvement.
V1.0 public evaluation focus remains search and generative AI. Social search, recommendation and AI distribution are visibility surfaces within the machine-mediated world; they are not yet a separately validated public-evaluation scope.
